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【行銷國際交流】2026/04/17張文菁老師應邀擔任本校美國姊妹校(Indiana University of Pennsylvania)國際研討會講者(breakout session speaker

2026/04/17張文菁老師擔任美國姐妹校(Indiana University of Pennsylvania)研討會(Pennsylvania Sports Business Conference)講者(breakout session speaker )

Wen-Ching Chang: Associate Professor of Marketing and Digital Business Management, Providence University, Taiwan
Wen-Ching Chang is trained in organizational behavior and human resource management. Her work examines how social media use influences motivation, decision-making, and behavioral engagement in organizational and applied contexts.
She collaborates closely with colleagues and students on research that bridges theory and real-world practice. Chang is currently a Fulbright Program participant as a foreign language teaching assistant, bringing an international and interdisciplinary perspective to discussions on digital engagement and behavior.


https://www.iup.edu/management/events/sbc/pennsylvania-sports-business-conference-speakers.html

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